Launched in Vegas this week into what is likely to be the biggest toy genre for 2012 the AppGear range is an evolution from the iOS “appcessories” we saw last year from AppToyz with the unputdownable AppBlaster. These Augmented Reality toys herald the beginning of a raft of toy launches in this area over the coming weeks but Wowwee are first out of the blocks with theirs, and mighty impressive they look too. A range of six is set to be unleashed in the next month, each game requires a physical purchase and then a download of the free app, and happily they all support iOS and Android.

The titles are Alien Jailbreak, Zombie Burb, Elite Commander, Foam Fighter, Akodomon and Mysterious Ray Gun – Look through your smart device and virtual worlds appear in your room, there is little doubt these will, at between £10 and £20, be a sensation. Beware people walking around with toys attached to their mobiles, an increase in lamp post related incidenets is certain to ensue the release of these games. A question to Wowwee if we may though, is the Mysterious Ray Gun so named as it is a mystery to what this particular product is actually about? More Videos of the range in action this way please….